Saturday, February 29, 2020

The Primary Framework for Literacy and Mathematics Essay

The Primary Framework for Literacy and Mathematics - Essay Example These variations are built upon evaluation and research carried out since the late 1990s. The changes include: 1. Extending it to the beginning of funded education, to create greater coherence and continuity within and between stages of care and education 2. Creating a clearer set of learning objectives to support teachers and practitioners in planning for progression in literacy and mathematics, to help raise the attainment of all children, personalise learning and secure intervention for those children who need it 3. Bringing an increased sense of drive and momentum to literacy and mathematics through the primary phase, involving some scaling up of expectations and a greater focus upon planning for progression through a teaching sequence over an extended unit of work covering two or three weeks 4. Supporting schools and settings in implementing the recommendations of the Rose report through the provision of high-quality teaching of phonics and early reading 5. Supporting improved l eadership and management of literacy and mathematics to stimulate and improve standards further 6. Reducing workload and foster professional dialogue on how to use the Framework flexibly to meet the needs of the children. 7. Introducing a new, electronic format which allows for customised planning, teaching and assessment, with the ability to link quickly to a wide range of teaching and learning resources available through the Primary National Strategy. (DfES, 2006) The Primary Framework for literacy and mathematics differs from the 1998 Framework in that it involves an electronic version with simplified learning objectives. The electronic Framework provides a resource that will be added to and expanded, as well as providing additional materials and support and as the Framework project develops. This may include any necessary revisions to the Early Years elements, and the simplified learning objectives that give a broader overview of the literacy curriculum in the primary phase. The learning objectives of the framework are aligned to 12 strands that demonstrate progression in each of the strands. The 12 strands also create a direct link to the Early Learning Goals and aspects of English inside the National Curriculum. If the learning objectives are covered, this will enable the pupils to reach the desired Communication, Language and Literacy goals, and ensure that the appropriate National Curriculum levels are accomplished for the Key Stages. The strands of this framework include Speak and listening for a wide range of purposes in different contexts, Reading and writing for a range of purposes on paper and on screen Word recognition, Understanding and interpreting texts, creating and shaping texts, organisation and structuring of text, Engaging and responding to text, Sentence structure and punctuation, Word Structure, spelling and Presentation. (DfES, 2006) This framework also involves the Literacy Hour within which Pupils have daily literacy lessons where th ey are taught the knowledge, skills and understanding set out in the National Curriculum for English. The guidance in the renewed Framework still places emphasis on properly directed, carefully planned, purposeful learning and teaching. Initially, the context of the literacy framework required adequate attention to be given to how the lessons are organised and structured. The real challenge

Wednesday, February 12, 2020

Krafts Marketing and Sales Strategy Assignment Example | Topics and Well Written Essays - 1000 words

Krafts Marketing and Sales Strategy - Assignment Example Kraft’s respond to the macro-environment of China is through research of the different demography of Chinese consumers, their capacity to purchase, and their eating patterns.   This led Kraft to reinvent the traditional Oreo cookies to Chinese style cookies; from cookie form to wafer and lesser sweet, the packaging and the content of the package (wherein the original content is 14 Oreos which costs 72 cents reduced to fewer pieces of Oreos and costs only 29 cents), and the Chinese style Oreo can withstand the extreme climate of both Northern and Southern region of China.   In the micro-environment, Kraft responded in dealing with the management team, wherein all the members of the management team were replace by entrepreneurial team of local Chinese managers thus, creating positive output of introducing Oreo to Chinese consumers.   Kraft also outsourced marketing teams, in the form of students to become ambassadors of Oreo wherein, the job of these local students is to c ampaign the Oreo to 300,000 consumers cents reduced to fewer.   These ambassadors also campaigned the Oreo through basketball wherein, introducing the Oreo being dunked in the milk.This type of strategy also helped Kraft to be responsive to global environment’s opportunities.   They also studied the eating habits and preferences of different countries and were able to produce Kraft products according to the preferences of the consumers in different countries.  ... Kraft considered other alternatives to make Chinese consumers patronize Oreo cookies. OREOS AND MILK, CHINESE STYLE 4 Discussion In 1996, Kraft Foods introduced Oreo cookies in China in the form of the original top-selling Oreo cookies of the U.S. However, even a lot of marketing effort has been done, the sales of the Oreo cookies in China remained flat. This statement is supported with my aforementioned discussion in the research. The study is limited to Kraft Food and its marketing strategy in selling Oreo cookies in China. Kraft’s respond to the macro-environment of China is through research of the different demography of Chinese consumers, their capacity to purchase, and their eating patterns. This led Kraft to reinvent the traditional Oreo cookies to Chinese style cookies; from cookie form to wafer and lesser sweet, the packaging and the content of the package (wherein the original content is 14 Oreos which costs 72 cents reduced to fewer pieces of Oreos and costs only 29 cents), and the Chinese style Oreo can withstand the extreme climate of both Northern and Southern region of China. In the micro-environment, Kraft responded in dealing with the management team, wherein all the members of the management team were replace by entrepreneurial team of local Chinese managers thus, creating positive output of introducing Oreo to Chinese consumers. Kraft also outsourced marketing teams, in the form of students to become ambassadors of Oreo wherein, the job of these local students is to campaign the Oreo to 300,000 consumers. These ambassadors also campaigned the Oreo through basketball wherein, introducing the Oreo being dunked in the milk. This type of strategy also helped Kraft to be responsive to global environment’s

Saturday, February 1, 2020

General Electric Crotonville ampus Case Study Example | Topics and Well Written Essays - 1250 words

General Electric Crotonville ampus - Case Study Example In recent years, GE has embraced organisational management with a program such as the one they are sponsoring firms to come up with efficient and clean energy for America. Q2. GE management innovation where it centralized its decision-making in the 1950’s drew towards a classical management approach and adaptation of the six-sigma approach to management drew a lot on behavioural management theory. In a bid to increase their efficiency and output, GE has adopted a contingency perspective where they approach issues from different angles, they have used techniques such as six sigma to ensure all departments operate at their optimal level; in addition, they have a training facility to train their employees in order to increase their output. Q3. GE has been successful in integrating the management science in its operation due to training of their employees especially in management, the training made sure that the employees were already operating near optimal points therefore it was much easier for them to implement management science approaches such as the six sigma Q4. Developing new leaders is the key to sustainable growth according to GE. Leaders who are passionate about giving their clients the best, who know their products and market well, as well as being innovative. In view of this, general electric has set up a training facility in Crotonville where about 9000 of its employees are trained on leadership annually in order to improve their leadership skills. Q5. GE’s Crotonville Leadership campus General Electric Crotonville campus otherwise known as John F Welch leadership development centre was founded in 1956 as the first corporate school in the world. It is located at the hamlet of Crotonville in New York and hosts about 10,000 employees of General Electric every year, these employees range from entry-level employees to the top management of the firm globally where they learn a lot in leadership (Durett 26). The Crotonville campus offers a wid e range of courses for their clients that include leadership courses for new managers focusing on development, business impact and external focus, customer programs including executive briefing, change management and integration. Other courses are executive courses in leadership, innovation, strategy and manager development and critical skill such as presentation, hiring, team building and project management. In addition to offering the management leadership courses, General Electric Crotonville campus encourages intercultural and interracial interactions between its employees with the courses having more than half of the population coming from outside the United States of America. Other affinity groups of Crotonville campus also offer opportunities that encourage diversity for instance the ‘leading and learning’ summit that is hosted by GE women’s network invites more than 150 women to interact where more than two thirds are customers and suppliers of General El ectric. In order to reach their global leaders and customers in the whole world, General Electric has spread the Crotonville experience to the rest of the world with special global courses in the various parts that include sharing best experiences in Asia. Others include management development in Europe, learning in Abu Dhabi where General Electric has collaborated with Mubadala Development Company, growing teamwork in Asia and on the ground in Africa (Stefanovich 64) The structure at the General Electric

Thursday, January 23, 2020

Changes in Operations are Needed for Future Threats and Terrorism in th

Threats and terrorism will always exist and are constantly evolving. Even after the dreadful 9/11 attacks, terrorists remain diligent at planning attacks against the United States and its allies. Although not on the same scale as the 9/11 attacks, terrorists have successfully executed plots in the United States, the United Kingdom and France. For example, on April 15, 2013, an attack at the Boston Marathon occurred, killing three people and injuring 264 individuals. In the United Kingdom, on 7 July 2005, the London bombing incidents took place. Fifty-two individuals were killed and 700 were injured. On 7 January 2015, there was a mass shooting at the satirical magazine Charlie Hebdo office in Paris. On 13 November 2015, terrorists have successfully executed the single deadliest terrorist attack in French history. Multiple shooting and grenade attacks occurred on a Friday night; among the locations targeted were a music venue, sports stadium and an ethnic restaurant. This very s hort list does not take into account the U.S., U.K. and French citizens which fall victim to the endless series of beheadings and bombing in the Middle East. No matter the type of attack or the number of casualties, terrorist activities continue have a great effect on the U.S. and its allies. Transnational crimes are constant issues as well. Transnational crimes can be terrorism, drug, weapon, and human trafficking, smuggling of goods, and cyber crimes. Adversaries in foreign nations also commit corporate espionage and implant computer viruses by infiltrating the nation’s network systems. All of these crimes affect the U.S.; therefore, it is important that law enforcement and intelligence agencies work together to limit the amount of crimes and... ...atu, S., & Fainisi, F. (2011). INTERNATIONAL CYBER SECURITY THROUGH CO-OPERATION. Economics, Management and Financial Markets, 6(2), 438-448. Retrieved from http://search.proquest.com.proxy1.ncu.edu/docview/884338908?accountid=28180 Rascoff, S. J. (2010). The law of homegrown (counter)terrorism. Texas Law Review, 88(7), 1715-1749. Retrieved from http://search.proquest.com.proxy1.ncu.edu/docview/722437512?accoun tid=28180 Rosen, N. (2006). Thinking like a jihadist: Iraq's jordanian connection. World Policy Journal, 23(1), 1-16. Retrieved from http://search.proquest.com.proxy1.ncu.edu/docview/232587503?accountid=28180 Tokatlian, J. G. (2008). A new doctrine of insecurity? U.S. military deployment in South America. NACLA Report on the Americas, 41(5), 6-10. Retrieved from http://search.proquest.com.proxy1.ncu.edu/docview/202714393?accountid=28180

Wednesday, January 15, 2020

Psychoanalytic Explanation For Mood Disorders (Depression And Bipolar Disorder)

Freud's explanation of depression focuses on the idea of loss – that the root cause of all depression lies in the loss of something loved, whether it is a person or an object. Lowry (1984) added that this loss can be real or imaginary. However, some may question what separates the overwhelming sadness caused by, say, the death of a loved one, and depression? The psychoanalytic approach fails to answer this. In PJ Clayton's study, widows and widowers were studied for a year after the death of their spouses.While depression brought about by the death of a loved one is excluded as being a depressive episode by most psychologists, Clayton found that 45% of his subjects fit the criteria for diagnosis of depression. In reaction to the loss, Freud believed the depressive then develops feelings of self hatred, and begins to blame themselves for the loss. Freud also believed feelings of self hatred develop from the depressive's thoughts about unresolved conflicts which have often been repressed to the unconscious.Psychoanalytic explanations find it especially difficult to explain the cyclical nature of bipolar disorder, and mood disorders such as SAD and post natal depression; they only seem to have an explanation for depression. Melanie Klein, a post Freudian, claims that whether an individual loses his or her self esteem depends on the quality of the individual's relationship as an infant with his or her mother during the first year of life.If an individual doesn't have positive experiences with his or her mother during the first year of life, then a predisposition of depression may be planted. This also links in with the ideas of theorists such as Bowlby. There is research to back this up, linking adverse early experiences to greater likelihood of developing a mood disorder later in life e. g.Foltyn et al (1998) who found in a study of Polish medical students that 25% of examined students had depression symptoms and that these students were exposed significant ly more frequently to early negative experiences than students without depression. However, the approach has been criticised for being too deterministic. How do we explain how some individuals who have experienced trauma and separation in early childhood don't develop depression and go on to lead happy, normal lives, as shown in various case studies?Freud also believed that too many positive experiences during the first year of life (oral stage) could set an individual up for developing depression later on in life. He believed that if a child is nurtured too much – over indulged – as an infant; they could become fixated at the oral stage. The individual may develop problems later in adult life because he or she is used to receiving excessive amounts of attention as a child and perhaps not as much in adult life, so may feel rejected, unloved, and thus become depressed.A lot of the psychoanalytic explanation is very difficult to test empirically. Freud's stages of psycho sexual development occur at an unconscious level, which makes it difficult to test. Psychoanalytic explanations give insufficient weight to the role of biological factors in the development of mood disorders. The evidence regarding genetic factors, the role of neurochemicals and the effectiveness of anti-depressant drugs, appears to be ignored by psychoanalysts.A key strength to the psychoanalytic approach is that they claim their therapy targets the underlying causes of the disorder, which other treatments don't do. They claim that biological treatments, such as drugs and ECT, treat the symptoms not the underlying causes; they simply mask of disguise the underlying problems. Psychoanalytic treatments tackle those problems which are usually rooted in some significant and on going psychological problem which has its origins on early experiences – perhaps making it more effective.

Tuesday, January 7, 2020

The Effect Of Consumption Of Fruits On The Rate Of Obesity...

Fruit Intake and Obesity in the US: Examining the impact of consumption of fruits on the rate of obesity and overweight Background: We all have heard of the fact that the US is the most overweight and obese nations in the world. In fact 13% the people that are obese live in the US compared to a combined 15% from China and India (Viegas, 2014). With the media ads promoting fad ‘lose weight quick’ diets and many shows that promote losing weight and healthy living such as The Biggest Loser and Weight Watcher commercials. You might think that obesity in America is something that should decrease overtime. Cynthia Ogden an epidemiologist for the National Center for Health Statistics states that there is no evidence that suggest that obesity is decreasing in the US (Hellmich, 2013). Since 2004 the obesity rate was 32% now in 2014 the rate is 35% says Ogden (Hellmich, 2013). Like stated before the media has vastly gained from Americans being obese and overweight in the US on Disney channel there’s eating healthy commercials, and there are several of advertisements promoting some type of food that p romotes healthy eating. Shedding pounds and living a healthy lifestyle is very costly though. Although the many ads promoting weight lose funding those programs and special meals is very expensive. A research study used to determine how much money Americans spend on weight loss found that Americans spend up to $60 billion on weight loss programs annually (Williams, 2013). In order toShow MoreRelatedSugar And The American Diet895 Words   |  4 PagesSugar In American Diet The American diet is based mostly in processed food which contains enormous amount of sugar. The excessive consumption of sugar can cause diseases such as obesity, heart diseases, alzheimer, liver diseases, diabetes and others. 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Monday, December 30, 2019

Black Cherry, An Important North American Tree

The black  cherry or Prunus serotina is a species in the subgenus Padus with beautiful flower  clusters, each separate flower attached by short equal stalks and called  racemes. All cherries in the landscape or forest share this floral design and often used as  specimens in yards and parks. All true cherries are deciduous trees and shed their leaves before winter dormancy. Prunus serotina,  also commonly called wild black cherry, rum cherry, or mountain black cherry, is a woody plant species belonging to the genus Prunus. This cherry is native to eastern North America from southern Quebec and Ontario south to Texas and central Florida, with disjunct populations in Arizona and New Mexico, and in the mountains of Mexico and Guatemala. This North American native tree usually grows to  60 but can grow as tall as 145 feet on exceptional sites. The bark of young trees are smooth but become fissured and scaly as the trees trunk enlarges with age. The leaves are alternate in rank, simple in shape, and narrowly oval, 4 inches long with finely toothed margins. Leaf texture is glabrous (smooth) and commonly with reddish hairs along the midrib beneath and near the base (see leaf anatomy). The Cherrys Beautiful Flowers and Fruit The flowers inflorescence (meaning  the complete flower head of a plant including stems, stalks, bracts, and flowers)  is very attractive. This  flower head is five inches long at the end of leafy twigs of the Spring season, with numerous 1/3 white flowers with five petals. The fruits are berry-like, about 3/4 in diameter, and turn black purple when ripe. The actual seed in the berry is a single, black, ovoid stone. The common name black cherry is derived  from the black color of the ripe fruits.   Dark Side of a Black Cherry The leaves, twigs, bark  and seeds of black cherry produce  a chemical called cyanogenic glycoside.  Hydrogen cyanide is released when the living parts of plant material are chewed and eaten and are toxic to both human and animal. It has a very repulsive taste and that taste is one of the identifying factors of the tree. Most poisoning comes from livestock eating wilted leaves, which contain more of the toxin than fresh leaves but with a diminishing of the bad taste. Interestingly enough, white-tailed deer browse seedlings and saplings without harm. The inner bark has highly concentrated forms of the chemical but was actually used ethnobotanically in much of the Appalachian states as a cough remedy, tonic, and sedative. The glycoside seems to reduce spasms in the smooth muscles lining bronchioles. Still, very large amounts of black cherry pose the theoretical risk of causing cyanide poisoning.   Ã‚   Dormant Identification of Black Cherry The tree has narrow corky and light, horizontal lenticels. Lenticels in black cherry are one of many vertically raised pores in the stem of a woody plant that allows gas exchange between the atmosphere and the internal tissues  on the bark of a young tree. The cherry bark breaks into thin dark plates and raised edges on older wood are described as burnt cornflakes. You can safely taste the twig that has what has been described as a bitter almond taste. The cherry bark is dark grey but can be both smooth and scaly with reddish-brown inner bark. The Most Common North American Hardwood List ash:  Genus  Fraxinus  basswood:  Genus  Tilia  birch:  Genus  Betula  black cherry:  Genus  Prunus  black walnut/butternut:  Genus  Juglans  cottonwood:  Genus  Populus  elm: Genus  Ulmus  hackberry:  Genus  Celtis  hickory:  Genus  Carya  holly:  Genus  IIex  locust: Genus  Robinia  and  Gleditsia  magnolia:  Genus  Magnolia  maple:  Genus  Acer  oak:  Genus  Quercus  poplar:  Genus  Populus  red alder:  Genus  Alnus  royal paulownia:  Genus  Paulownia  sassafras:  Genus  Sassafras  sweetgum:  Genus  Liquidambar  sycamore:  Genus  Platanus  tupelo: Genus  Nyssa  willow:Genus  Salix  yellow-poplar:  Genus  Liriodendron